How Customer Data Comes Together in PracharVedam
PracharVedam brings website visits, WhatsApp conversations and payments together in one customer profile. It matches those records to a CRM contact, so customer information from those channels can be viewed together.
How does customer data come together?
PracharVedam brings website visits, WhatsApp conversations and payments together in a single customer profile, then matches each visit, conversation and payment to one CRM contact.
PracharVedam records website visits with its own first-party tracker, and does so only after the visitor accepts analytics.
Which payment and order data can flow into a profile?
Payments from Razorpay, Cashfree, PhonePe and Instamojo flow into the PracharVedam customer profile.
Orders from Shopify, WooCommerce and Wix stores flow into the PracharVedam customer profile.
What can you do with those profiles?
Customer segments built from these profiles can receive WhatsApp campaigns.